Health Belief Model
Model which people assess the threat of an emerging disease by assessing their perceived susceptibility against the severity of the disease.
Programs
a set of planned activities over time des
...
Health Belief Model
Model which people assess the threat of an emerging disease by assessing their perceived susceptibility against the severity of the disease.
Programs
a set of planned activities over time designed to achieve specific objectives
Program Planning
process of identifying needs, establishing priorities, diagnosing causes of problems, assessing and allocating resources and determining barriers to achieving objectives
Vision Statement
one-sentence or one-phrase statement that describes the long term desired change stemming from the efforts of an organization or program
Program Mission Statement
statement of the general focus or purpose of the program. Can be one-sentence statement or short narrative that broadly defines the program's purpose. Mission statements identify the scope or focus of the organization or program and are enduring over time
Goals
general, long-term statements or desired program outcomes and provide the direction upon which all objectives are based
Objectives
statements that describe, in measureable terms, the changes in behavior, attitude, knowledge, skills, or health status that will occur in the intervention group as a result of the program. They are small, specific steps that enable the goal to be met
Community-based organization (CBO)
public or private, nonprofit organization of demonstrated effectiveness that is representative of a community or significant segments of a community and provides educational or related services to individuals in the community
Coalition
group of diverse organizations and constituencies working together toward a common goal
Cultural competence/cy
an ability to understand, communicate with and effectively interact with people across cultures. Comprises these components: a) awareness of one's own cultural worldview, b) attitude towards cultural differences, and c) knowledge of one's orientation affects different professional practices and relationships
Stakeholders
groups of key people such as those involved in the program operations, those served or affected by the program, and the primary users of the program.
Expressed needs
observed through individuals' use of services, such as an exercise class taken by older adults at a senior center.
Actual needs
may be inferred through the discrepancy of services provided to one community group as compared to another, such as bicycling and walking lanes.
Perceived needs
refer to what individuals in a community state that they want, such as more healthy food choices in a school's vending machine.
Normative needs
a discrepancy between an individual's or group's current status and that of others, such as smoke free environment in restaurants among different cities.
Well Planned Health Education Programs
A) Incorporate collected data about the health issues addressed and/or about other similar programs
B) Organize at the grassroots level to involve the populations that will be affected
C) Will be most successful if the propriety population feels it has been instrumental in program development
D) Important to provide a sense of ownership and empowerment among those in the population of interest
The community organization process includes:
community recognition of the issue, entrance of health education specialists into the community to help organize the citizens, community assessment, priority setting, selection and implementation of an intervention, and evaluation and reassessment of the action plan.
Health education specialists should:
1. weigh the benefits and shortcomings of conference calls, webinars, face-to-face meetings, and strive to make participation seamless for priority populations, partners, and other stakeholders.
2. Should communicate about gatherings via oral messages, newsletters, and traditional and/or social media to ensure the broadest possible participation.
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